Stop demonetizing and censoring LGBTQ content for a start. Happy #Pride from whose logo is rainbow-coloured for June while it monetizes videos that target LGBT people for sustained harassment campaigns. nJs0FXcpPU- public universal baba yoda June 7, 2019 YouTube was similarly criticized for having rainbow branding despite regularly demonetizing LGBTQ content and allowing anti-LGBTQ harassment on the site. Victoria’s Secret Pink, for example, was recently reamed for tweeting a Pride message despite refusing to hire transgender models. Not least of which, many companies trying to push their brand with rainbows and claims of support have a history of quite the opposite. But many folks in the LGBTQ community are tired of the Pride marketing campaigns for a variety of reasons. There is no denying that it can be powerful to be surrounded by messages of LGBTQ acceptance, especially when you have more experience with hatred and discrimination. The memes making fun of the “rainbow capitalism” are pure gold. All the companies showing support for Pride month are a sign of cultural change, but many LGBTQ folks see them as pure cash grabs.
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